Lead-nurturing automation is a new strategy to successfully shepherd lead engagement opportunities to improve sales outcomes.
With any investment, you want to see results as soon as possible, but how quickly should you expect to see improvements from your new automated lead-nurturing program? While we can’t give you an[...]
Would you like to increase overall sales in 2017, while also shortening your sales cycle by 50% or more? That’s the power of using an automated lead-nurturing system!
As a Marketer or Director of Sales you are ready to hit the ground running in 2017. You’re about to set up an automated lead-nurturing system because you’ve heard the benefits are worth the[...]
In 2017, you’re looking for new ways to find and keep those precious leads you’ve worked so hard to acquire. You may have heard the term “automated lead-nurturing workflow” in the past, and now,[...]
According to Marketo, nearly 50% of leads are not ready to buy. So, that means it’s extremely important to understand where your potential leads are in their buyer’s journey. You can’t promote[...]
As a marketing leader, you realize the way your buyers—regardless of B2B or B2C or products or services—make buying decisions has changed. Due to the Internet, your buyer now has vast quantities[...]
Your consumer is in the driver’s seat now. It is imperative that you take a step back and focus on ensuring that your emails convert. You can begin increasing your email conversion rates by[...]
Are you wondering why the emails you’re sending to potential clients/customers are not getting the results you ultimately want: conversions? Don’t give up hope just yet! It is worth the time and[...]