Author: Kelly Braun

Picture of Kelly Braun
Kelly Braun was born to write. An award-winning writer with more than 20 years of experience, Kelly understands how to communicate effectively with a broad range of audiences. Responsible for crafting blogs, white papers, and website content, Kelly also enjoys participating in marketing strategy and campaign development. When she’s not engulfed in research or writing at Marketing Essentials, you’ll find Kelly reading, working out, or enjoying the company of her young daughters.

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Blogs by: Kelly Braun

How to Market Senior Living Amidst Economic Uncertainty

Posted by Kelly Braun on January 16, 2023 at 11:49 AM
While research shows many senior living organizations have recovered post-pandemic with census numbers up, those same organizations are now bracing themselves for what’s next as the economy stands on wobbly legs. read more

Top 12 Dos, Don’ts and Stop Its -- Digital Marketing Strategy 2023

Posted by Kelly Braun on November 7, 2022 at 11:30 AM
Editor’s Note: This post was originally published in 2020 and has been revamped and updated to provide the latest trends and dos and don'ts in digital marketing. When it comes to marketing, one thing is for sure -- change. The marketing landscape is always evolving due to technological... read more

Merging Companies? What To Do With Multiple Websites

Posted by Kelly Braun on August 30, 2022 at 1:32 PM
You’ve merged companies or acquired a company and now have multiple websites. What should you do with the website you no longer want? Your first thought may be: Take it down!  read more

Digital Marketing Trends: 8 Graphs That'll Help You Understand [Updated]

Posted by Kelly Braun on August 9, 2022 at 8:00 AM
Editor's Note: This post was originally published in 2015 and updated with the latest information in 2022. read more