Do you have a digital marketing program in place and still find yourself saying:
Even as recently as a few short years ago, the process of search engine optimization with regards to your online presence was simple -- you would pick the keywords that you hoped would attract the[...]
Is PPC really worth the costs? There is only one way to know. And that’s ROI.
Calculating ROI is one of the basic tenets and beauty of PPC. Nearly every factor of Pay Per Click is trackable
Ready to test the PPC waters? If you’re a nonprofit, now is the time.
Google Ad Grants are providing non-profits up to $10,000 a month in Pay-Per-Click (PPC) advertising through its AdWords[...]
Should you put reviews and testimonials on your website?
“Content marketing is a must-have. Content is how you reach today’s audience. Content is more valuable than advertising. Content is king!”
Search Engine Optimization – or SEO – is something everyone talks about, yet many don’t understand.
With advanced technology and new digital systems in place at most long term care facilities today, it’s imperative that HIPAA policies and procedures are understood, in place and followed. A[...]
CRO - or Conversion Rate Optimization - should be on the forefront of any online marketing strategy today. Gone are the days of extensive website overhauls that end up with stagnant content.