Author: Kelly Braun

Picture of Kelly Braun
Kelly Braun was born to write. An award-winning writer with more than 20 years of experience, Kelly understands how to communicate effectively with a broad range of audiences. Responsible for crafting blogs, white papers, and website content, Kelly also enjoys participating in marketing strategy and campaign development. When she’s not engulfed in research or writing at Marketing Essentials, you’ll find Kelly reading, working out, or enjoying the company of her young daughters.

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Blogs by: Kelly Braun

Top 12 Dos, Don’ts and Stop Its -- Digital Marketing Strategy 2022

Posted by Kelly Braun on October 26, 2021 at 11:30 AM
Editor’s Note: This post was originally published in 2020 and has been revamped and updated to provide the latest trends and dos and don'ts in digital marketing. When it comes to marketing, one thing is for sure -- change. The marketing landscape is always evolving due to technology advancements,... read more

5 Easy Ways to Improve Ecommerce Sales

Posted by Kelly Braun on June 24, 2021 at 11:30 AM
Are you looking for ways to sell more online, but hesitant to spend the money? read more

How to Use Your Careers Page to Attract Great Candidates

Posted by Kelly Braun on May 10, 2021 at 1:30 PM
When you're recruiting employees via job boards, ads or social media, all roads lead to your careers page on your website. Your careers page(s) is the ultimate place to not only display your job openings but also to showcase your company culture and capture the interest of the best candidates. read more

Vetting a HubSpot Agency Partner: Criteria and Questions to Ask

Posted by Kelly Braun on April 16, 2021 at 3:30 PM
While anyone can buy the HubSpot marketing, sales and customer service software, it takes a specific skill set to utilize the robust platform to its full extent. After the excitement of purchasing the system wears off, it's not uncommon to feel a little overwhelmed and even frustrated that your... read more