Is Rebranding Really Worth the Cost?

Posted by Brooke Bader on June 10, 2020 at 10:00 AM
Any conversation about the cost of rebranding should begin with the reminder that at the end of the day, rebranding is not a cost, but an investment. And it’s one that, if done properly, will yield exponential returns over the life of your business. That said, “How much does a rebrand cost?” is a... read more

Everything You Need to Consider For a New Brand

Posted by Brooke Bader on May 29, 2020 at 11:24 AM
A brand is more than just a logo: It’s how your audience defines your company. And a great brand communicates the value you can bring to your customers, as well as your personality. read more