Search Engine Optimization (SEO) has evolved over the years to be more user-focused and comprehensive than ever before. SEO is no longer based on just specific keywords.
Even as recently as a few short years ago, the process of search engine optimization with regards to your online presence was simple -- you would pick the keywords that you hoped would attract the[...]
User experience is like customer service. It describes the interaction between a person and a business. Like a person who calls Visa to speak to someone about a credit card account, every computer[...]
While optimizing your website for search engines is an essential part of a digital marketing strategy, it doesn’t do enough. SEO must be paired with other essential elements to successfully[...]
SEO, also known as Search Engine Optimization, can be complex and somewhat hard to grasp. Different approaches can be used, depending on the results you would like to achieve on your website. Do[...]
The year of 2016 brought many updates to SEO and Google’s search algorithm. Some major changes were the updates to Pigeon 4.0 (Real-time) and Possum, which heavily impacted local search results.[...]
Google has made quite a few updates to the search algorithms in the last few months. Do you know how they could positively or negatively affect your website?
Search Engine Optimization – or SEO – is something everyone talks about, yet many don’t understand.