Using social media is an effective tactic for many marketers today. Social media sites allow you to communicate with your customers on the platforms where they are engaging on a nearly daily basis. It’s also affordable, as social media posting doesn’t require an extensive budget. read more
A fundamental question many organizations have when it comes to digital marketing is: what are the key social media rules we should be following? Even though we have a lot of flexibility within the social channels, there are definitely a few non-negotiable rules you don’t want to overlook. read more
CRO, also known as Conversion Rate Optimization, is a commonly used term among digital marketers. CRO can be used in about any aspect of digital marketing, especially in concepts such as social media. Improving Conversion Rates on Facebook Ads read more
“I just don’t have time for managing my personal or company LinkedIn profile. Plus, I just don’t see the value in how it ultimately generates new business for me and that’s what I really care about.” read more
