In today's digital era, video has emerged as a cornerstone of a brand’s content strategy. It’s highly engaging and can significantly boost a brand's visibility and sales. But where do you start with video? read more
Google's groundbreaking AI technology, Search Generative Experience (SGE), currently in an experimental phase for selected users, is not only a game-changer for internet users but also for digital marketers. read more
Search engine optimization (SEO) is a set of practices that help your business rank higher online so you can better reach potential customers. SEO is a big deal for any business because online searches are still a top way people discover new businesses. read more
Editor’s Note: This post was originally published in 2020 and has been revamped and updated to provide the latest trends and dos and don'ts in digital marketing. When it comes to marketing, one thing is for sure -- change. The marketing landscape is always evolving due to technological... read more
