Author: Kelly Braun
Kelly Braun was born to write. An award-winning writer with more than 20 years of experience, Kelly understands how to communicate effectively with a broad range of audiences. Responsible for crafting blogs, white papers, and website content, Kelly also enjoys participating in marketing strategy and campaign development. When she’s not engulfed in research or writing at Marketing Essentials, you’ll find Kelly reading, working out, or enjoying the company of her young daughters.
Blogs by: Kelly Braun
Steps to Crafting a Winning Industrial Marketing Strategy
Posted by
Kelly Braun on April 23, 2024 at 1:12 PM
Formulating a marketing strategy that not only stands out but also secures wins is a challenge many industrial marketers face. Join Marketing Essentials CEO Tyler Louth in a recent episode of “The Essentials” as he shares actionable steps to crafting a marketing strategy that helps win deals. read more
How to Attract Top Talent in a Tight Labor Market
Posted by
Kelly Braun on April 16, 2024 at 11:37 AM
If you’re a business owner or HR professional, you’ve been struggling with a big challenge for a few years now: filling open positions during a worldwide labor shortage. read more
Boost Sales Efficiency by Optimizing Your Tech Stack
Posted by
Kelly Braun on April 11, 2024 at 10:50 AM
Your sales team's technology stack can sometimes feel like a cluttered garage workshop. Power tools and gadgets remain unused, collecting dust in the back, and when you need a specific tool, you don’t have the right one. read more
How to Use Your Careers Page to Attract Great Candidates
Posted by
Kelly Braun on March 29, 2024 at 2:58 PM
When you're recruiting employees via job boards, ads or social media, all roads lead to your careers page on your website. Your careers page is the ultimate place to not only display your job openings but also to showcase your company culture and capture the interest of the best candidates. read more