As a marketer in senior living, it's important to be able to show the ROI of the marketing strategies you execute. However, this can be challenging if you have software such as a Customer Relationship Management (CRM) system, Marketing Automation Platform (MAP) and clinical/financial software that... read more
While research shows many senior living organizations have recovered post-pandemic with census numbers up, those same organizations are now bracing themselves for what’s next as the economy stands on wobbly legs. read more
What are your prospects looking for when searching for a senior living community? What’s most important to them? Understanding how your prospects make decisions is key to successful senior living marketing. Here’s what your prospects are looking for when it comes to the senior living industry. read more
If you’re in the senior living industry, we know you’re going through a lot of changes right now. It might be tough to be proactive when you’re simply struggling to keep up. read more
