Author: Marketing Essentials


Blogs by: Marketing Essentials

60% of Your Emails Could Soon Be Blocked

Posted by Marketing Essentials on September 30, 2015 at 12:18 PM
Google has a knack for creating products that make our personal lives easier, whether it be through super user-friendly applications or enhancing their current products with useful features. The latter just happened on Tuesday. This week, Google unveiled a new “block” button for Gmail users. From... read more

Ask The Experts: What Does Google’s New Logo Really Mean?

Posted by Marketing Essentials on September 7, 2015 at 7:07 PM
Occasionally, a facelift just has to happen. Whether that means something as large as the overall structure of your company or something as small as a logo change, adjustments eventually become a necessity as companies grow and evolve. Over the last month, though, both of those aforementioned... read more

Workshop: Harness the Power of Social Media for Maximum Return

Posted by Marketing Essentials on September 2, 2015 at 7:16 AM
Whether you love social media or think it’s a waste of time, we all know it’s here to stay. Companies that understand how to leverage their brand and connect on social media have a huge advantage over those that don’t. Understanding which social channels you should avoid is just a start. You need... read more

Turning Your New Website From an Expense to a Revenue Generator

Posted by Marketing Essentials on September 1, 2015 at 9:01 AM
These days, it’s critical that your website be up-to-date. Whether you’re making sales, taking advantage of low-cost advertising or simply increasing your visibility, your website is just as important as a bricks-and-mortar presence in most industries. It’s true that updating your site comes with... read more