“Assisted Living and skilled nursing providers feel they don’t need to pay attention to digital marketing. Their census is controlled by the direct referrals they receive from the hospitals so[...]
You’ve created compelling content, engaged your prospects on social media, and your website is looking (and working) great. Finally, the online leads are rolling in. Phew! All your hard work has[...]
With how technological we have become, it’s no longer enough just to have a functional website. If you want to make your online endeavors truly effective at increasing the occupancy of your senior[...]
Whether they’re a senior who no longer feels safe living home alone, or a child of a senior who desires a better lifestyle for their parent, making the decision to move into a senior living[...]
Today a new resident is moving in. A few family members are helping to move in her belongings and your staff is doing everything they can to make her feel welcome.
This new resident used to be[...]
For every purchase, whether it be a good or a service, there are key factors that have a heavy sway on a buyer’s final decision. But what are these factors for senior[...]
When it comes to digital marketing, knowing your audience is everything. Speaking directly to your audience goes a long way to enhancing the effectiveness of your message.
Think about how much effort and attention you put into making your lobby look good. Your furnishings, wall art, colors, and plants have all been chosen with particular care and you strive to keep[...]