It seems like it used to be easier to get the job done. We were able to build relationships with buyers and suppliers and manage the workflow well enough to hit our numbers and keep things moving forward.
The rules of the game have changed. A casual game of tennis now feels like hockey. The speed and intensity of our daily lives has increased exponentially. How can we adapt and succeed at such a breakneck speed?
Just as we have adopted automation for our industrial manufacturing processes, we must apply the same principles to our marketing strategy. By developing a process that can be replicated and distributed across the globe, we can successfully attract ideal customers to us and guide them through the sales process to generate better results and greater ROI than we thought possible.